Fragrance in hair care is more than just a pleasant perk - it's an important part of the overall experience and often plays an important...

Sulphate-free hair care has been a game-changer for hair health.  In this blog we take a look at what sulphates are and why alternatives...

When it comes to hair care formulations, D-Panthenol stands out as one of the most popular ingredients thanks to its many benefits and...

The fragrance of a product, including hair products plays a huge part in its success and acceptance by consumers. A well-matched...

The condition of one’s hair is often seen as an indication of one’s health – both mentally and physically. It is a fact that when one’s...